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Pittsburgh Glass Center materialsPittsburgh Glass Center

Collateral Materials, Event Planning, Promotional Materials and Web Site

Challenge:
A new studio/education center for hand-blown glass needed a strategy for attracting development dollars, and students for its classes which included seasoned professionals and beginners.

Solution:
DROZ worked with the Pittsburgh Glass Center to define a student recruitment campaign plan an opening and develop the materials necessary for attracting students and professionals. In addition, we prepared all of the event materials and other ongoing collateral used for fund-raising and community development.

Result:
The Center is a national example of community arts center serving both artists and students. It’s enrollment and number of classes has skyrocketed, and further, glassblowing has become an integral part of the Pittsburgh “cultural” scene.

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